LinkedIn has completely transformed the recruitment industry. It is used by everyone involved in the recruitment process, and any potential employer will check out your profile. Despite this, we find it’s extremely underused by most graduates who can easily make this platform as rewarding as Facebook – and way more productive for job hunting.
You will need to set an appropriate profile picture and you can also set a new background picture to help make your profile stand out. Make sure your profile picture shows you at your best and most professional – don’t choose a drunken picture from a party, a poor quality or a badly cropped image. You also need to ensure all logos are displaying correctly in the Experience and Education sections.
Make It Clear What You’re Looking For
Make sure your Intro and Summary sections are full, with relevant information tailored to one specific industry you’re interested in – don’t try to make it applicable to a few. For the Intro, you need to make it brief and obvious what you are looking for at a quick glance. The summary section can include a little more detailed information about your qualifications and experience. The Experience section should be filled with information about each relevant previous role.
Attachments and URLs
Include any useful URLs and attachments that you would want a potential employer to see. This could be your CV, portfolio, degree certificate or any impressive presentations you want to share.
When filling in your Experience and Summary sections try to include keywords that relate to the roles you want. For example, if you are looking for your first role in recruitment include the term ‘graduate recruitment consultant’.
Make sure you follow any company you want to work for and all relevant groups; this way, you will show your interest and receive relevant job alerts and notifications.
Spelling and Grammar
An obvious one, but getting this right on LinkedIn is just as important as it is on your CV.